The natural color product tries to represent spectral responses of the satellite bands so as to match the color perceived by the human eye (see [1, 2] for details).
Natural color visualization of Rome, on 8.10.2017.
-  B. Sovdat, M. Kadunc, M. Batic, G. Milcinski, Natural color representation of Sentinel-2 data. Submitted.
-  The accompanying GitHub repository.